Italians are better than others at flattery and also cursing. However they have an extraordinary way to indulge us with their foods or desserts and amaze us with how easily they change governments. Let us all witness how the flag carrier of Italy, Alitalia applies all of these on their airline services.
How It All Started
It started on the 16th of September 1946 as Aerolinee Italiane Internazionali and its first inaugural flight happened a year after from Milan to cities in South America. In 1957, a merge happened with Linee Aeree Italiane and the airline was renamed to Alitalia Linee Aeree Italiane. Moving forward to the 1990s, Alitalia already carried 25 million passengers annually and set up a regional subsidiary in 1997. Alitalia bought Gandalf Airlines which was in bankruptcy at that time, this added more destinations from European airports.
In 2008, Compagnia Aerea Italiana (CAI), group of investors bought two bankrupt Italian carriers to merge as one. The two airlines were Alitalia Linee Aeree Italiane and Air One, due to the merge the name was changed into one airline: “Alitalia”.
This year, 2015, 58 year old Italian businessman and former CEO of Alitalia, Silvano Cassano quit for personal reasons after a year of service as the Chief Executive Officer. His sudden departure threatened Alitalia. The 49% stake is with Etihad Airways, the CEO of Etihad said “We now look forward to the next steps in the development of Alitalia under new leadership.”
Things You Might Want To Know
The national flag carrier of Italy is headquartered at Rome-Fiumicino Airport with total of 103 aircrafts and serving more than 100 destinations internationally. Since 2001, Alitalia was a member of the airline alliance, Skyteam. The airline was awarded on its fourth consecutive years as “Best Airline Cuisine” by Global Traveler”
Alitalia is very generous with their Italian way of serving passengers. The cabin classes of the airline is categorized into Economy, Premium Economy and Business Class Medium/Long Haul. Where customers can experience the awarded best airline cuisine with the finest Italian and international dishes and wide selection of beverages.
On long haul international flights, aside from their 15-inch screen inflight entertainment with 45 movies, news, sitcoms, video games, cartoons and TV series; “landscape camera” lets customers enjoy the view outside the plane.
Millemiglia, is the frequent flyer program of the airlines where customers earn Miles per flight with Alitalia and other airline partners. With Miles, customers can redeem benefits such as discounted airfare, bookings, seat selection priority and upgrade of cabin classes. To learn more about this program, click here.
Official Website and Mobile App
The interface of the official website has a touch of their Italian flag with green, white and red. The website is interchangeable to different versions: Italy, USA, United Kingdom, France and Spain. But if customers want a more broad search, language selector is located on the top right of the page.
The features of the Alitalia’s website lets customers book flights, manage their booking, check-in online, check flight status, access more travel information or read airline policies, inflight services and their frequent flyer program Millemiglia.
The travel mobile app of the airline provides similar features like the PC version. However customers are not really happy on how the mobile app functions. For the mobile application is getting ⅕ or ⅖ rating from the Google Play store and the App store by users. One customer even considered the mobile app as the awful and worst travel app ever. So in that case I might just suggest customers rely on the PC version.
Alitalia Reviews of Passengers
Scrolling through several Alitalia reviews, the airline is not making a good impression with their passengers. Customers are dissatisfied with their inflight services and food. Some Alitalia reviews say inflight entertainment is non existent, others complain that special meals are not served, attendants are rude and seats are not comfortable.
To share you the most recent review on the 24th of September 2015. The customer said she had the worst experience with any airline because she already flew with other sorts of budget airlines. She noted the airline as inefficient, with condescendingly unhelpful stewardess. That thinking about her experience with Alitalia is compared to a nightmare and she will never fly with the airline again.
She ended her review with “I am NEVER EVER flying Alitalia EVER again and you really shouldn’t either if you care about customer service and value for money” she wants a ZERO star rating but that doesn’t apply to AirlineRatings.com, instead she rated them with 1 out of 10.
- Website URL: www.alitalia.com
- Contact number: +39 06 65 64 9
- Contact Email: firstname.lastname@example.org
- Fax Number: +39 06 65 63 58 74
- Head Office Address: Plaza Almerico da Schio, 3, 00054 Fiumicino (RM), Italy
In The End
Even with the sudden vacate of their new leader they never stopped trying to take a big step up the ladder. It might take time before a new CEO will replace Mr. Cassano, but they are using the vacant time properly by gathering other opinions and creating a futuristic, wise strategy. Just so you know they are now at the 74th spot out of the world’s best airlines.
Feel free to state your side below.